"Wallowing in the past may be good literature. As wisdom, it's hopeless. "
- ....Aldous Huxley
Let us make this quite clear. Advertising on the internet has been shown to be growing extremely fast on the internet and can be quite cost effective. However this does not mean that outside sources of advertising is dead and buried.
Being in the customers mind
We have been advertising herbal products in newspapers in the past year with excellent results, and many other top affiliates have a range of good advertising techniques that bode well with the products they affiliate with. All you need is an http address that forwards to your affiliate http address. For the herbal affiliate program we chose http://www.health2happy.com as it was catchy and could easily be remembered from reading an ad in a paper or billboard earlier in the day. This is important as a person will always remember an ad but not always the correct web page and could end in you losing clients. If your willing to spend a bit of money on a good billboard spot as we did for herbal products (outside a fast food shop, for people who were feeling guilty after a fatty burger) then the return can be very good.
Leave your mark
Give away free pens, pencils, mouse pads, note pads, yellow stickies, etc. that carry your website on them and contact information. If your sending post then always leave your mark of contact on everything sent. These can be valuable tools in advertising as they are seen on a regular bases and left in peoples subconscious minds
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